Nokia will return in the mobile market – Aftenposten

Nokia was long one of the world’s largest manufacturers of mobile phones, but could not keep pace with developments. In 2014 selling Nokia’s mobile business to Microsoft, and most recently in April denied the company that they wanted into the mobile market again.

Now chimney got another sound: Late Monday night the company confirmed that they now wants to return to the smart-phone market.

Looking for the right partner

Nokia even want to be responsible for design and trademark, and now looking for a partner can stand for manufacturing, sales and marketing of the phones, or “pull the heavy load” as the company describes it on his website. Nokia signed a similar agreement with the Taiwanese Foxconn for the production of its tablet in 2014.

– We’re going to look for a partner who can take the heavy lifting and we can work closely with to deliver a wonderful product. If we find a partner in the world we can work with, we will guide design and technology differentiation, as we did with Nokia N1 Android tablet. It’s the only way we can create a product we want to put the brand name Nokia on, wrote spokesperson Robert Morlino on its website.

This comes just weeks after the company’s CEO said a German Manager Magazin that the company wanted into the mobile manufacturing industry again.

– In principle it is only to arrange new design, taking royalties and put it under the company’s advanced technology segment. Then take the counterpart of the risk, says analyst Lars Söder Mountain in Ålandsbanken to SVD.

He predicts that the company bet on Google’s Android operating system as the software for their new phones.

Have to wait a while

Although the former mobile giant will now produce phones again, there is still some time before you can go to the purchase of the company’s new phones. The company sold namely mobile its business software company Microsoft.

– We have agreed with Microsoft that the phones earlier can be launched in the last quarter of 2016. One can safely say that Nokia will not be back before that time, at least no telephone form, according Morlino.

Microsoft recognized last week, after prolonged speculation, a loss of over 62 billion purchase of mobile production in Nokia.

Published: 14.jul. 2015 6:10 p.m.