Reitan pressed by the price decline – HegnarOnline

Solid price pressure is one of the reasons that Rema downsizes to become more effective, writes Dagens Næringsliv.

– So far this year we have had a negative inflation. We are experiencing tough competition in the grocery market. Now we at least. When we are completely bound to implement measures that mean that we are prepared for the future, says HR Director Rema 1000, Tore Høylie, told the newspaper.

The company has now considered the entire organization and the different companies To be most effective, and Friday it was announced that subsidiary Rema Sales laid down from January.

In addition sent Rema manager Ole Robert Reitan before the weekend out a letter to its employees in which he says that sales performance is not stands in the style of that chain get more customers and increased volume,

because prices have been lower. One of the measures being total hiring freeze throughout Rema 1000 in 2015.

– We must constantly chase the opportunity to sell the cheapest possible and efficient organization is important so that we are ready when the market changes, says Høylie.